Digital Signage Content

Advertising networks and business owners use digital screens to display advertisements, infomercials and digital menu boards to attract their target audience with an aim to up-sell or initiate an instant purchase decision.

Personal television viewing habit is evidence to a known fact - we flip channels when commercials are shown and seek other information. While the television industry averages content-to-advertisement ratio of 3:1, it can be considered acceptable to flip the ratio in Digital Signage displays to 1:3; which would translate into 75% advertisements and 25% informative content.

doPublicity offers an easy and low cost solution to display Weather, News, Horoscope and commercials using attractive Customizable Templates. Digital Content by doPublicity is aesthetically designed in eye-catching colors and available in multiple sizes to fit all Digital Signage screens.

doPublicity weather content is available for over 60,000 locations worldwide and can be setup using Zip Codes in the US and Pin Codes in Canada. The content can be set to display Current Conditions, 3 hourly forecast and Weekly forecast in attractive multi-color styles that can be set and put in use within minutes. The information is updated hourly and displayed with striking weather icons and may be displayed in Fahrenheit or Centigrade. News content is available in English, French and Spanish in many news categories and displays pictures where available.

Using doPublicity customizable templates makes creating content easy as they can be personalized using images and text to suit various products and services. These templates are designed to leverage the digital sign medium by exploiting colors, animation and product display. The templates run for durations ranging from 10 to 30 seconds and can be set to loop or play in a playlist sequence. Over 650 templates are available in both horizontal and vertical screen orientation with an assortment of colors and product categories.

• Auto Sales / Service / Repairs / Insurance
• Digital Menu Board
• Events / Schedule Displays
• Furniture, Furnishing, Household, Interior Design
• General Purpose
• Birthday Greeting
• Holiday Themes including Halloween, Thanksgiving, Christmas and New Years
• Dentist
• Veterinary doctor
• Cell phone, Communication
• Hair Salon, Laser Treatment, Spa, Beauty
• Realtor, Mortgage, Finance
• Restaurant, Bar, Bistro, Fast food
• Retail, Clothing, Footwear
• Travel, Holidays, Vacation, Cruise

This type of dynamic template based Digital Content can be used on doPublicity's software, as it is an integrated feature.

doPublicity also provides custom content, that is designed to meet your advertising goals and represent your brand identity. Our team of visualizers and designers create striking unique content that is sure to attract your viewers attention.

To preview samples and for more information, visit http://www.Digital-Signage-Content.com

A successful digital signage screen is a display that generates revenue for the advertiser, location and network owner; while providing viewers with appropriate information. Keeping in mind the revenue and operating aspects of this business, doPublicity offers an online cost estimator and free trial to digital sign networks and business owners who would like to experience first-hand, how this can benefit them by increasing screen visibility and customer’s response to commercials shown.